In case you're one of the people who was invited - ostensibly by me - to join Facebook, please forgive me. I really had no idea that getting ramped up on that site to promote the book would trigger that process. It bothers me in that a) I wouldn't have done it in the first place and b) I most certainly wouldn't have done it in such cheesy fashion. Thank you for your understanding.
Today is PR (public relations) day. Delilah De La Rosa sent a press release to a battery of outlets we had decided on earlier and then I augmented that effort with some online stuff. Of course, I will keep you posted as to progress on that front as it rolls in.
It's interesting to be fully immersed in marketing again - my old career. And trust me when I tell you that there is a big difference between marketing a product or service and marketing your own product or service. I've said it before, though, and I feel it more strongly every day: I'm not so much marketing my book and, thus, myself and my story but rather I'm working to connect the messages of the book with those who are seeking them. It may sound like semantics, but it makes a world of difference to me.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment